JAZZ Apple celebrates 20th anniversary with national van tour
3rd March 2026
The JAZZ Apple van has announced the next stops on its 2026 tour, which celebrates the company’s 20th birthday.
The bespoke JAZZ apple sampling vehicle and team will be on the road and taking centre stage once again as the celebration of the first JAZZ trees being planted on British shores continues.
The van will attend FarmFest, the Great Yorkshire Show and the Great British Food Festival at Wentworth Woodhouse.
Hannah Mcilfatrick of Worldwide Fruit Ltd said: “It’s a fantastic start to the year for us with celebrations for the 20th anniversary of British JAZZ underway, and it’s so important that we continue to grow awareness of JAZZ apples through our consumers, with a trio of exciting sampling events.
“All three showcase the best of farming and produce, so we’re thrilled to be exhibiting and reaching even more consumers with our always refreshing and tangy-sweet JAZZ apples.”
At the end of last year, the unique sampling vehicle visited the National Fruit Show in Kent, where the JAZZ Apple took home several prestigious awards, followed by a return to the Good Food Show in Birmingham.
This spring and summer, events will once again highlight the award-winning variety’s taste and popularity, as British-grown JAZZ will be showcased, sampled and sold to consumers, the company confirmed.
Where can you spot the van?
FarmFest takes place at Stoneleigh Park between 22nd and 24th May. It is a brand-new national festival celebrating the livelihoods, skills and produce of Britain’s farmers. Featuring Jeremy Clarkson, Lisa Hogan, Kaleb Cooper, Charlie Ireland, Adam Henson, Matt Tebbutt and dozens of musicians, chefs and artisans, the festival is a mix of a traditional country fair with a modern-day music festival.
In its 167th year, the Great Yorkshire Show is an annual sell-out event that attracts over 140,000 visitors over four days, celebrating the very best of British agriculture, food, and innovation. Taking place between 14th and 17th July, the event ties in with the brand’s commitment to support and promote British farming.
The UK’s original and biggest food festival, the Great British Food Festival, takes place at different locations around the country, and the JAZZ team will be making a stop at Wentworth Woodhouse between 15th and 17th August, with the JAZZ sampling vehicle and team bringing the freshness and fun.
Read more fruit news.
